West_Helena_Case_Study

Orgill Case Study | 29 • Parkrose Hardware – 5 locations in Oregon and Washington • Buck’s Bargain Center – 2 location in Mississippi • McLendon Hardware – 7 Locations in Washington • MAC’S – 14 Locations in North Dakota, South Dakota and Minnesota • Outdoor Supply Hardware – 12 Locations in California • Germantown Hardware – 1 Location in Tennessee Pro-Contractor focused brands: These brands primarily serve builders, remodelers and other contractors with stock lumber and generally offer an array of contractor services. Along with lumber, sheet goods, insulation and other commodities, these locations also have strong paint departments and are backed up with strong hardware sections. While contractor focused, many of these locations also attract homeowners and DIYers, to varying degrees. These brands include: • Morrison Terrebonne – 2 locations in Louisiana • Harvey Home & Hardware – 1 location in Georgia • Moore’s Lumber & Hardware – 1 location in Georgia Home Centers and Small-Town Brands: With locations in small, medium and large towns spread out over a number of states, these brands offer a mix of lumber, retail, paint, appliances, toys and strong hardware departments. Many of these stores feel like general stores for the small, rural communities they serve. Others are slightly more contractor focused, and some more retail and DIY focused. The common theme is a strong range of stocked products, friendly local staff and free popcorn by the front door. • Marvin’s – 28 locations in Alabama, Mississippi, Georgia, South Carolina and Tennessee • Home Hardware Center – 22 locations in Alabama, Arkansas, Mississippi, Louisiana and Tennessee • LumberJack Building Centers – 5 locations in Michigan • Taylor Foster Hardware – 1 location in Georgia • Hiawassee Hardware – 1 location in Georgia • Habersham Hardware – 1 location in Georgia About Tyndale Advisors: With offices in Eugene, Oregon, and Collierville, Tennessee, Tyndale Advisors is a wholly owned subsidiary of Orgill, Inc. As such, Tyndale works closely with CNRG brands as well as a host of independent home improvement retailers who do business with Orgill. Tyndale offers its clients a comprehensive suite of retail management services to “help remove obstacles to their growth.” These services include support for independent home improvement retailers across multiple areas, such as: Business Advisory Services – Including insights and guidance for operational improvements, strategic planning, accounting and finance, acquisition strategies and more. Human Resources – Including policy reviews, compliance, employee engagement and retention best practices, training and development, audit services and more. Marketing – A complete range of branding and marketing solutions from brand strategy consulting and website design to media buying, design and in-store experience consultation. Technology – Tyndale’s offering covers the range of retail technology solutions from technology consultation and analytics reviews to software and infrastructure solutions and e-commerce. About Home Hardware Center: Home Hardware Centers is based in Natchez, Mississippi, and operates 23 locations throughout Mississippi, Alabama, Arkansas, Louisiana and Tennessee. Each location features a selection of core hardware and home improvement products as well as lumber and building materials. BRANDS

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