Germantown_Case_Study

44 | Orgill Case Study LEARNINGS TO BE SHARED Learnings to Be Shared 08 According to Phillip Walker, president of Tyndale Advisors, Germantown Hardware truly is a showplace and example for other stores. Located within miles of Orgill’s headquarters, the store presented an opportunity to bring all of the Orgill’s resources and people together on one project. “Everyone could easily visit and lend their expertise on how to mold it into this model of what a community hardware store could be,” he says. “It’s a great representation of what both Tyndale Advisors and Orgill have to offer to our customer base. When customers or prospects come to Orgill, we can now take them to a local store and show them our retail recommendations in action. This store is proof that we're not just suggesting these changes—we are putting them into action in a real-world retail environment because they work.”

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